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Who is Using NXT

Early player behaviour showed us that many people loved it, with 50% of the player base adopting the client almost immediately and never looking back.

We work really hard of talking with and listening to our players. It's like having hundreds of thousands of mates in the internet, and sometimes we forget just how many players are out there and that not everyone is engaged in the conversation - they just play. That meant that a surprising number of Buy RS Gold players hadn't heard we had a new client, even months after release.

Our Analytics team put together a report for me to track the uptake of the client. A red line on it showed me who was playing day by day and had never tried NXT.

I'm happy to be a position now where that number is in single-digit percentage and dropping every day. We have also added a purple line representing players who have never played the Java client. Each day, thousands of players show up in game from that category.

For the rest, there were those who would use the new client for regular use but go back to the Java client for specific activities. Some we could see would do a bit of play in both clients on each day most would pick a client for the day and show up on my chart as a Java user. We're now in a position that on any given day over 70% of the player base is using NXT as their only client.


One Piercing Note on Alexa
Dev Blog NXT in 2017
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